EditorMarch 18, 2026 Case Studies of Viral CampaignsCase Analysis: Oreo’s ‘Dunk in the Dark’ Tweet During Super Bowl XLVII 6 minute read Case Analysis: Oreo’s ‘Dunk in the Dark’ Tweet During Super Bowl XLVII In 2013, Oreo’s ‘Dunk in the… 0 Shares 0 0
EditorDecember 7, 2025 Case Studies of Viral CampaignsUnderstanding the Role of Emotional Connection in Viral Campaigns: The Case of Always’ #LikeAGirl 6 minute read Understanding the Power of Emotional Appeal That emotion plays a crucial role in viral marketing cannot be overstated.… 0 Shares 0 0